adidas Golf
Product creation and innovation pipeline strategy for adidas Golf — connecting global brand technology to the golf consumer.
TaylorMade Golf
Product creation and innovation pipeline strategy at the world's leading golf equipment company.
Oakley
Executive leadership across business development, product strategy, and global sales at one of the world's most iconic performance brands.
Nike
Business development support for the world's largest athletic brand — driving ideation across football accessories and new category development.
Schutt
Business development leadership across softgoods and on-field product categories for a leading football equipment brand — driving new product development from concept to market.
Ashworth Golf
Brand repositioning and product strategy for a heritage golf apparel brand navigating category consolidation.
Kawasaki
Brand strategy and licensing program development extending the iconic motorsports brand into lifestyle categories.
Rudy Project
US market brand development and distribution strategy for an Italian premium performance eyewear and helmet brand.
Kaenon
Product line extension strategy for a $10M premium eyewear brand — defining team eyewear segment, market positioning, and sales forecasting.
Kokopelli
Brand positioning and startup launch strategy for a packraft brand disrupting the outdoor water sports category.
Zamst Sports Marketing
Sports marketing strategy and athlete/league partnership development across NFL, NBA, NHL, and MLB.
Alp-N-Rock
Brand strategy, go-to-market planning, and VC funding preparation for a premium women's active lifestyle brand.
Zamst
US market entry strategy and brand development for a leading Japanese sports medicine brand.
SKINS
Brand development and US market entry strategy for the world's leading compression performance apparel brand.
Gunnar Optics
Brand positioning and business development for a performance eyewear brand pioneering the gaming and digital eyestrain category.
ASRX
Brand development and go-to-market strategy for a performance fitness brand entering a competitive consumer products category.
Python Wrap PPE
Business development and go-to-market strategy for a PPE brand entering healthcare and industrial safety markets.
PatchMD
Digital marketing strategy and brand positioning for a DTC health and wellness brand in the supplement category.